Client: Audible
Agency: Fold 7
Format: Print and Digital OOH
Role: Design, artworking

 

Audible
Mindful Moments

Out of home campaign for Audible which tapped into a growing trend among consumers who are seeking more fulfilling and enriching experiences from tech brands. The copy invites viewers to question their own smartphone usage by comparing the influence of some smartphone apps with the possibility of choosing more rewarding alternatives.